About Us

Financy's vision is to accelerate progress to equality by empowering people and business with provocative insights and intelligent tools to inspire fearless action.

Our Story

Financy started in 2017 as a blog website that was founded by former Australian Financial Review journalist Bianca Hartge-Hazelman, who was fixated on producing content to support the financial progress of women.

Over the years, Financy has become a leader in both economic gender equality conversation and timeframe measurement.

We now use our insights to develop smart tech for organisations and HR leaders so that they can actively move the dial on Equality, and become leaders on diversity, equity and inclusion.

Financy’s core business offering is focused on two parts: Advocacy and Action-focused Tech.

Bianca Hartge-Hazelman-min


We advocate for change on gender equality by publishing the Financy Women’s Index, which is a quarterly measurement of women’s financial progress and timeframes to achieving gender equality in Australia.


Financy provides the Impacter, which is a cloud-based app that is focused on supporting the financial performance of an organisation whilst driving measurable, actionable and accountable change on diversity, equity and inclusion.

Backed by a powerful community

Financy is supported by a team of business, technology, creative and economic advisors and proudly partners with the University of South Australia’s Centre for Workplace Excellence on the insights that inform the Impacter assessment. Tech for Good Group is an investor in Financy and provides the software that makes the Impacter possible.

Impacter Measures DEI Success

How we measure success?

Ultimately Financy’s success is measured by the number of organisations that we can help to become Equality Effective. The more companies we can support in achieving and maintaining diverse, equitable and inclusive workplaces, the greater the impact on reducing the timeframes to global inequalities.

Safe and secure

Financy, with the help of Tech For Good Group, are constantly working to provide a safe and secure platform for all clients by ensuring that their data privacy is paramount.

All information captured in the Impacter is stored securely in Google Cloud, a top-tier, third-party data hosting provider which uses encryption methods and servers located in many different locations.

Financy also performs regular security tests and monitors systems to identify and manage threats.

Safe & secure


Academic research

Underpinned by extensive academic research

The Impacter assessment is the product of extensive and ongoing research to find the best insights on DEI. We work closely with business leaders and academics at the Centre of Workplace Excellence at the University of South Australia.

Equality effective

Designed to support improved workplace performance

The framework of the Impacter assessment is informed by research published by various organisations including UniSA, McKinsey & Company, Deloitte, Boston Consulting Group, BCorps and government agencies including the Workplace Gender Equality Agency.

Input from company & employees

Top down to bottom up approach

We conduct the Impacter assessment in 2 parts by asking predominately quantitative questions. Part 1 is focused on inputs by business leaders, including human resources (HR) and diversity managers. Part 2 is focused on inputs from employees.

Customer testimonials

Watch this space! The Impacter is currently in pilot phase with a select group of companies. We can't wait to add their insights here so that you can read about what our platform experience is really like.

Become a partner

Financy collaborates like-minded industry groups and networks that strive to move the dial on DEI and have a positive impact on gender equality.

We consider simple partnerships whereby we show our love for each other by a logo or two, or larger partnerships that involve bigger actions which align with Financy’s vision to accelerate a global impact towards equality through fearless action.

UN Womens Empowerment

Financy is a signatory to the United Nations Women’s Empowerment Principles and partners with the UN Women Australia on social impact initiatives in the Pacific


Financy is a committed to supporting the implementation of the United Nations Sustainable Development Goals (SDGs) 5, which is all about gender equality and empowering women and girls.