We transform Culture mandates into Credibility Currency

Identify your mandatory 2026 WGEA targets. Pressure-test your internal efforts for resilience. Secure the ROI through award-winning creative communications.

Better Places To Work

For too long, workplace gender equity data was confined to HR teams, regulators and consultants, leaving CEOs blind to its ROI and employees feeling undervalued.

That world is over!

Today, everyone simply wants a better place to work.

Financy Advisory bridges the gap between data and culture, transforming complex insights into actionable strategies that drive retention, brand reputation and performance.

The stakes are high

The Winners The businesses that bridge the gap between internal reality and public reputation. They win government contracts, are rewarded by investors for “Social” and “Governance” stability, and win the war for top talent.

The Losers The businesses that are in the news for all the wrong reasons. They miss out on lucrative tenders and valuations while recruitment, PR, and legal costs skyrocket as they try to explain away gender pay gaps and exclusionary workplaces.

WGEA Target Stress Test

A diagnostic that identifies your top 3 potential WGEA Targets and bottom 3 risk areas. We pressure tests them against a public lens before the world sees them.

Pressure Testing

Targeted diagnostics via employer and employee surveys and a proprietary scoring algorithm developed by Financy, aligned with WGEA mandates and best practice.

Employer Dashboard

Secure data visualisation that lets you view your best and worst performing Gender Equality Target and Indicator (GEIs) areas.

Strategic Playbook

Strategic Board-ready Report that details your performance with recommendations to ensure your story is told on your terms.

Culture Comms

Strategic communications and multichannel activation designed to ensure your corporate reputation is data-backed, defensible, and builds measurable stakeholder trust.

Deep Diagnostics

We conduct a comprehensive audit of your brand and culture data across all internal and external platforms. We independently verify your data truths, providing an objective baseline that removes departmental bias and identifies the financial Value at Risk metrics that matter to your board.

Bridging the Perception Gap

We identify the wins & friction points between your Culture & ESG data and your external Brand Promise. We pinpoint reputational risks and high-impact change opportunities, ensuring your internal reality matches your public narrative.

The Transformation

We amplify your organisational strengths while providing strategic roadmaps for remediation. We transform these internal truths into Credibility Currency through award-winning, data-backed communications marketing and public relations. The result: A defensive and financially justifiable brand position that builds long-term stakeholder value.

Credibility is the NEW Corporate Currency

Financy is an Insights-driven Advisory Firm that bridges the gap between HR and PR by helping businesses realise their cultural economic value and transform their internal reality and public reputation.

We deliver on Cultural Economic Value

Reputational & Brand Value: Preventing brand damage through auditable claims and turning cultural truth into a competitive advantage.
Investor & Decision-Making Value: By providing verified evidence and strategic recommendations we reduce decision making waste and enhance business ROI.
Talent & Engagement Value: By improving HR & PR insights we help lower recruitment costs and talent retention.

Our Insights

As Australia’s definitive national measurement of timeframe progress to economic equality, the Women’s Index gives us an independent lens to drive national conversation on Workplace Gender Equity.

It is our independent thought leadership, backed by partners like the University of South Australia and six of the nation’s most credible economists.

The Women’s Index tracks the critical indicators – pay gaps, superannuation, leadership, employment, unemployment (flexible work), unpaid work and education.

The Report attracts a media reach of over 8-million a year and supports gender financial equity conversations to be at the forefront of political, social and business decision making.